Dental Marketing Class

Free Dental Marketing Course for Dentists and Dental Office Managers

Dental Marketing Course Topics

ACTIONABLE ADVICE: WHERE TO SPEND YOUR TIME AND MONEY

The Course contains over 2 1/2 hours of video lectures describing the different websites and methods available to promote your practice online.  

Google

Google is king.  Learn about SEO, Local Search and Google Ads and how each may be able to get you new patients.

Facebook

Facebook has amazing capabilities, but in order for your message to be seen on Facebook, you have to pay. Learn why.

Blogs and Content

Most dental blogs are completely worthless and don’t help with SEO. Learn how a dental blog can be effective for your practice.

Yelp

In 2018, Yelp changed their advertising plans.  Learn about the Yelp ad platform and whether it might work for you.

Paid vs Free

A lot of marketing experts will tell you how you can get new patients for free from the Internet.  Learn why that rarely works.

Reviews

Reviews are essential to getting more patients.  Learn how to ask for – and how to respond to reviews

Dental Marketing Myths

DO THESE SOUND FAMILIAR TO YOU?

MYTH #1: You need to have a dental blog and keep it updated to get more patients 
(spoiler alert: no one reads your dental blog)

MYTH #2: You need to be active on Facebook and post to your dental practice’s web page regularly
(another spoiler alert: no one reads your Facebook posts either)

MYTH #3: You need to set up a review station in your office to get more patient reviews 
(this can actually hurt your review efforts)

In Dental Marketing 101, you’ll learn why much of the advice you’ve been getting is either outdated or just plain wrong and can end up hurting your practice. You’ll be able to focus on what works and ignore the other stuff.

Evaluate Dental Marketing Strategies

Sample Dental marketing class lecture

Many dental marketing agencies will push services on you – like Dental blogs – that make them money but won’t bring you new patients.  They paste the same boring content on hundreds of dental blogs – and it provides no value to any of them.

Why Dental Blogs are a Waste of Time and Money

Free Dental Marketing Grader

Are you Marketing Your Dental Office Properly?

About Me

I have helped local businesses – including dentists – get more customers with online marketing for over 10 years.

My background is in technology and marketing. I hold a BS in Industrial Engineering from North Carolina State University, and a MS in Industrial and Systems Engineering from Virginia Tech.

My company, FlexLeads, is based in Colorado – just south of Denver.

 

Frank Salvatore